The right price has to work inside your business. Start with what the service costs, how many appointments you can realistically perform and what the business needs to leave behind.
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Estimate the costs that rise when you perform another tan, including solution, disposables, prep products and any per-transaction fees you want to account for. This gives you the floor underneath the service before fixed expenses enter the picture.
Rent, software, insurance, marketing and other overhead still need to be covered, but they behave differently from solution and disposables. Looking at both categories makes it easier to understand why a price that looks profitable per appointment can still leave the month feeling tight.
Do not build the model around a schedule you cannot or do not want to sustain. Use the number of appointments you can realistically perform while maintaining the client experience and your own workload.
Local pricing can tell you how your offer sits in the market. It cannot tell you your cost structure, desired positioning, travel time, demand or income goal. Let those inputs shape the price before comparing menus.
Use the free Tan Concierge pricing calculator to model revenue, costs, margin and break-even appointments with your actual business inputs.
TRY TAN CONCIERGE FOR $1Competitor pricing is useful context, but it should not be the entire pricing method. Your costs, service model, positioning, capacity and included experience may be different.
Review it whenever your product costs, rent, service structure or demand changes materially, and at least periodically so an old price is not quietly absorbing new expenses.
Keep the booking system you already use. Add the client memory, follow-through and business tools built specifically for spray tanning.
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